Set Design: Apple Inc. (More Work Available on Request)

iPhone 11 Pro Campaign set design for Wide, Ultra Wide and Telephoto lens. Sets were placed in non-traditional environments; Space Station in a street, Train Car in a forest, and a Spelling Bee Contest in a desert. This allowed us to pan from most Zoomed in to Zoomed out–describing the depth of the lens from the same position, as well as revealing a “surprise” moment.

Team: John Agnew, Justin Bettman